Success in life depends on your ability to influence.
Read this book and learn how to get other people to want to do what you want them to do because of your ability to interact, communicate, negotiate, influence and persuade.
In every transaction there is a buyer and a seller: they either buy what you’re saying, or you buy what they’re saying.
But this book is not just for salespeople, it’s also for you as a consumer because we all negotiate every day of our lives. Not just in business but in day to day life with your spouse, your children, your work colleagues, your customers or your clients.
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Why This Book Matters More Than Ever
Every day, you’re negotiating — with your clients, your colleagues, your family, even yourself.
In Negotiate, Influence, Persuade, you’ll learn how to communicate with confidence, shape outcomes, and build stronger relationships
The 3rd Edition brings fresh insights for today’s world, including:
- How to apply influence in the age of AI and social media
- Negotiating effectively in hybrid workplaces
- Practical scripts and frameworks for confident communication
- The mindset top achievers use to persuade with integrity
This isn’t just a book about getting your way — it’s a blueprint for creating win-win outcomes in every conversation.
About the author
Michael Yardney is one of Australia’s leading experts in wealth creation and the psychology of success. He and his team have been involved in over $7 billion worth of property transactions, and Michael is a 9 times best-selling author who regularly appears on TV, radio, and top business podcasts.
His Property Update blog has been voted the world’s #1 real estate website multiple years in a row, and his Michael Yardney Podcast is consistently ranked among Australia’s top business shows.
Through Negotiate, Influence, Persuade, Michael shares the mindset and strategies that help people create wealth, opportunity, and better outcomes in every part of life.
Get a hard copy of the book
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